Write for DupeCoat

Share Your Renovation Intelligence

DupeCoat is the UK’s fastest-growing destination for smart renovation. We are building a library of Renovation Intelligence. Practical, scientific, and budget-savvy advice that helps British homeowners get the high-end look without the designer price tag.

We are looking for contributors who value substance over fluff. If you know the difference between Vinyl Matt and Acrylic Eggshell, or if you have a “Before & After” that will drop jaws, we want to hear from you.

What We Are Looking For

We accept guest posts and editorial features on the following topics:

  • Real Renovation Diaries: Detailed “How-I-Did-It” guides with cost breakdowns and photos.
  • Trade Secrets: Technical painting advice, tool reviews, and surface preparation tips from professional decorators.
  • Colour Science: Deep dives into palettes, lighting theory (North vs. South facing rooms), and colour psychology.
  • Budget Hacks: High-end looks for less, rental-friendly upgrades, and IKEA hacks.
  • Interior Design Trends: Forecasts and analysis relevant to the UK market.

Submission Guidelines (The Strict Stuff)

To maintain our quality standards, please ensure your pitch meets these criteria before hitting send:

  • Originality: Content must be 100% unique. We use detection tools to flag AI-generated spam and plagiarism.
  • UK Focus: We serve a British audience. Please use British English spelling (e.g., Colour, Grey, Moulding).
  • Visuals: You must provide high-resolution, landscape images (min 1200px wide) that you own the rights to.
  • Length: Articles should be 1,000+ words for deep dives or 600+ words for project showcases.
  • Value: Every article must leave the reader with a takeaway. Give us the science, the formula, or the step-by-step.

What You Get

  • Exposure: Your work will be read by thousands of UK homeowners actively planning renovations.
  • Author Bio: A dedicated author box with a link back to your portfolio, blog, or Instagram handle.
  • Social Promotion: Select articles are featured on our Pinterest and social channels.

⛔ Who Should NOT Apply

  • Agencies looking for paid “dofollow” links for casino, gambling, or unrelated tech clients.
  • Writers submitting generic content like “Why Paint is Important.”
  • Anyone trying to hide affiliate links in the body text without disclosure.

How to Pitch

Please do not send full articles as attachments. Instead, send a brief email to contact@dupecoat.app with:

  • Subject Line: PITCH: [Proposed Title of Article]
  • The Hook: 3 bullet points outlining what the article will cover.
  • Your Credentials: Are you a decorator? A DIY enthusiast? A designer? Link us to your previous work.
We aim to respond to all successful pitches within 5 working days.

Solihull B91

contact@dupecoat.app