Is Dulux Heritage a good match for Farrow & Ball Selvedge?

Yes. Dulux Heritage Dulux Heritage Velvet Matt Paint - Tinted Colour Match is colour-matched to Farrow & Ball Selvedge (NCS S 4010-B10G) at a 98% match, so the colour reads the same once it's on the wall.

How much cheaper is the Farrow & Ball Selvedge dupe?

The trade match starts from £24.15, up to around 40% less than buying Farrow & Ball Selvedge directly.

Is the trade dupe the same quality as Farrow & Ball Selvedge?

It's a trade-grade paint mixed to the same colour. The finish and durability are comparable — you pay less for the label, not the paint.

Farrow & Ball

Selvedge

NCS S 4010-B10GNo. No. 306LRV 53.54#7A8C91

Perfect Match · 98%

Dulux Heritage

Dulux Heritage Velvet Matt Paint - Tinted Colour Match

Bring a balanced feel to your home with this timeless finish. We rate this as delivering the exact designer aesthetic (98%). The Velvet Matt finish feels luxurious to the touch.

From £24.15Buy this dupe on DupeCoat Store →

More matches for Selvedge

Perfect Match · 98%

Dulux Heritage

Dulux Heritage Eggshell Paint - Tinted Colour Match

From £26.16

Perfect Match · 96%

Dulux Trade

Dulux Trade Durable Flat Matt 5L - Tinted Colour Match

From £69.31

Farrow & Ball Selvedge dupe: common questions

Is Dulux Heritage a good match for Farrow & Ball Selvedge?: Yes. Dulux Heritage Dulux Heritage Velvet Matt Paint - Tinted Colour Match is colour-matched to Farrow & Ball Selvedge (NCS S 4010-B10G) at a 98% match, so the colour reads the same once it's on the wall.
How much cheaper is the Farrow & Ball Selvedge dupe?: The trade match starts from £24.15, up to around 40% less than buying Farrow & Ball Selvedge directly.
Is the trade dupe the same quality as Farrow & Ball Selvedge?: It's a trade-grade paint mixed to the same colour. The finish and durability are comparable — you pay less for the label, not the paint.

Same colour, up to 40% less.

Get an NCS-matched trade dupe for Farrow & Ball Selvedge, mixed and delivered next day.

Shop on DupeCoat Store →

Or find another colour →